In a remarkable and creative event, a massive dragon skull washed up on the shores of Dorset’s Jurassic Coast in the UK, capturing the imagination of beachgoers and sparking widespread intrigue. The skull, measuring 40 feet long, 8 feet wide, and 9 feet tall, was designed to appear as if it had naturally washed ashore. This impressive installation was not an archaeological find but a marketing stunt by Blinkbox, a television streaming service, to promote the arrival of “Game of Thrones” Season 3 on their platform.
The skull, constructed by a team of sculptors over two months, was strategically placed on Charmouth Beach, an area known for its rich history of real dinosaur fossils.
This elaborate campaign aimed to generate buzz and excitement by blending the fantasy elements of “Game of Thrones” with the real-world history of the Jurassic Coast.
The skull’s realistic design, complete with a spine sinking into the sand and a mouthful of treacherous teeth, added to the mystique and wonder of the installation (Mnews Entertainment) (designboom).
This event is a testament to the power of creative marketing and its ability to captivate the public’s attention, merging the boundaries between reality and fantasy.
